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Auxly Cannabis Group Inc. (OTCMKTS: CBWTF) Expanding Leadership In Cannabis 2.0- Sales With Increase In Market Share To 15%



Auxly Cannabis Group Inc. (OTCMKTS: CBWTF) has reported ongoing nationwide leadership in Cannabis 2.0 sales in 2021 after the company secured a 15% share in the category, up from 14% a year ago, according to Headset Canadian Insights data. 

Auxly dominating the vapour segment 

The company’s leadership in the vapour category, where it earned 23 percent nationwide market share for the year, is fueled by the fact that all three of its vape brands – Back Forty, Kolab Project, and Foray – are among the top five selling product brands across the country.

Also, the company saw a consistent quarterly rise in total market dominance, accomplishing its strategic goal of becoming the #5 LP in total revenue by the end of last year. Being one of the few Canadian LPs to increase market share during the year, Auxly was able to take 7.4% of the total market share in the fourth quarter, securing a new top spot among the country’s best-performing LPs.

The market share expansion was helped by Auxly’s foray onto the pre-rolls and dried flower categories which currently account for almost 75% of the national marijuana sales. But, equally, it remains to be a primary growth driver for the company in 2022, where it will capitalize on the added support of the newly bought 1.1 million square feet cannabis growing greenhouse in Lemington. 

Auxly brought new products to the Canadian cannabis market in 2021

CEO Hugo Alves said, “2021 was a phenomenal year for Auxly. It validated our focused strategy of bringing innovative and differentiated products to the Canadian cannabis market under brands that consumers can trust and love. I want to express my utmost gratitude to everyone at Auxly for their hard work and determination, especially during another year of the pandemic. We’ve solidified our position within the top-ranking LPs in the country and have no intention of slowing down as we further optimize our operations to facilitate long-term growth and continue to build deeper connections with our targeted consumers through our innovative branded cannabis products. We couldn’t be more excited for 2022.”

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